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Yahoo Open Strategy

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  • The Yahoo Open Strategy, also referred to as Y!OS, is search engine [[Yahoo!]]'s initiative to make users' personal information available to them throughout Yahoo!'s various services. CTO Ari Balogh announced the new initiative at the 2008 Web 2.0 Expo. On October 16, 2008 Yahoo! rolled out new user profiles, the first product release for the social side of the Y!OS. The new profiles allow users to connect with friends, and include an activity stream which will integrate with other Yahoo! products and services.TechCrunch: Go Get Yer Shiny New Yahoo Profile... (October 16, 2008)
  • Fast Facts

    1. Announced at Web 2.0 Expo in April 2008
    2. Will integrate user information across Yahoo! sites
    3. Will Allow thrid-party developers to build applications that will run on Yahoo!
    4. Supports OpenSocial
  • A Yahoo! Social Network?

    Though the focus of Y!OS is integration, Balogh noted that Yahoo is not planning to launch or become a social networking site. Rather, social components are being added to all Yahoo! sites, beginning with Yahoo's new user profiles.
  • Third-party Developing

    Another component of the open strategy is to allow third-party developers to create applications that will run on Yahoo! sites. The feature is similar to MySpace's MySpace Developer Platform.
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