Vogue India

Vogue India hit the news stands on September 21, 2007. http://www.redcarpet-fashionawards.com/2007/09/21/vogue-indias-first-issue/The fashion magazine's aim is to cater to the style needs and wants of the modern day Indian fashionista. According to the Red Carpet Fashion Awards Web site, Vogue India provides articles that directly concern women in India and is not a carbon copy of Western versions of the magazine. http://www.redcarpet-fashionawards.com/2007/09/21/vogue-indias-first-issue/The premier issue featured actresses famous in Bollywood cinema.They were Bipasha Basu, Preity Zinta and Priyanka Chopra. In the October 2008 issue, former Spice Girl Victoria Beckham was featured on the cover of Vogue India dressed in Indian wedding attire.http://www.sawfnews.com/gossip/54023.aspx

The publication had its first run in with controversy when its August 2008 issue was released. The issue featured a 16 page spread in which impoverished Indians wore expensive jewelry, handbags and Burberry accessories.http://www.nytimes.com/2008/09/01/business/worldbusiness/01vogue.html In the New York Times, Kanika Gahlaut is quoted as saying that the spread was "not just tacky but downright distasteful”. http://www.nytimes.com/2008/09/01/business/worldbusiness/01vogue.html However, Vogue India Editor Priya Tanna stated that the purpose of the images was to illustrate that high fashion is beautiful on both rich and poor man alike.http://www.nytimes.com/2008/09/01/business/worldbusiness/01vogue.html

Bollywood is India's version of Hollywood in the United States. India's cinematic history began in 1913 when Dadasaheb Phalke created the first Indian film, Raja Harishchandra.http://www.bestindianfilms.com/history-of-bollywood.shtml From that point on, the movie industry in India flourished. The Bollywood style is highlighted by large vibrant sets, intricate costumes and musical routines that celebrate the unique and varied Indian culture.http://www.bestindianfilms.com/history-of-bollywood.shtml Vogue India showcases many of the actresses and singers from Bollywood because they are considered to be fashion trendsetters in India.http://www.redcarpet-fashionawards.com/2007/09/21/vogue-indias-first-issue/

Vogue magazine was founded by Arthur Baldwin Turnure in 1892. In its early days, it was marketed as a local New York weekly for the upper class.http://students.cis.uab.edu/juli305/finalpaper.html In 1909, Conde Nast acquired the magazine and expanded it to cover the fashion world. Today, it is one of the most popular and influential fashion magazines in the world.http://students.cis.uab.edu/juli305/finalpaper.html