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• The Toyota Motor Sales USA purchased two 30-second ads that aired during Super Bowl XLIII. The company's first commercial aired during the first quarter of the game and featured the 2009 Toyota Venza SUV. The second spot spotlighted the Toyota Tundra and it's "dramatic capabilities", which aired during the game's halftime.

• Fast Facts

  1. Ads aired February 1, 2009
  2. Length: 30 seconds
  3. Network: NBC
  4. First ad aired during first quarter
  5. Second ad aired during halftime
  6. Event: Super Bowl XLIII
  7. Ad Agency: Saatchi & Saatchi
  8. Toyota purchased two total spots
  9. $3.0 million per 30 seconds
  10. First Tundra Super Bowl ad was in 2007
  11. {{: Item:SuperBowlRelateds}}

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