Theory Clothing

Theory is a progressive design house that specializes in great fitting pants. Incorporating a subtle amount of stretch lycra into their clothing makes the fit of undeniably flattering and that is one of the draws to Theory women clothing.

Theory can be found in fine department stores all over the world, stores such as Neiman Marcus, There is a store location guide on the Theory.com website which lists each store that carry the Theory label in all fifty of the United States.

There are the six Theory freestanding flagship stores, and they are located in New York, Los Angeles,Seoul, London, Paris, and Shanghai.

As a company Theory has been involved in community projects working with the schools and the arts in a proactive manner. They see their role as more than just retail sales and more of community involvement in making the entire world a more comfortable place to live. The staff of Theory works with a passion in all that they do and make that part of their company profile. The Theory Icon Project is the artistic and philanthropic part of the company.

The Theory clothing line was developed in 1997 and was created with the idea that men and women wanted to look and feel sexy in modern comfortable clothing.

The look started all becasue of the desire to have great looking and great fitting pants. This has been the inspiration for the brand and has been the goal in all the clothing that they create.

Theory has been considered the urban working girl's clothing, Theory's appeal is in their sleek yet conservative look that transitions you directly from the office to a night out without a change in between. With their no frills and sleek lines the designers provide a style that is both sophisticated and timeless.

"Theory is a brand that doesn't look to the future - Theory creates the future. Theory is Passion, People, Product, and Profitability. Ask our customers about their favorite fitting pants, the perfect shirt, the jacket they throw on over everything...they'll tell you "It's Theory." -Theory