Super Bowl Commercials 2010

The 2010 Super Bowl commercials were seen by millions of viewers. This year, advertisers like Coca Cola, Budweiser, and Dockers cashed in on social media campaigns that go hand-in-hand with their commercials.

The 2010 Super Bowl commercial line-up also included advertisers who teased the masses with 'teaser commercials' leading up to the big day. Before the Super Bowl XLIV, Taco Bell, Denny's, Bridgestone and Kia were among those who aired short, vague-yet-intriguing commercial teasers to draw interest into what they would finally be revealing during the game.http://abcnews.go.com/WN/super-bowl-2010-breaking-years-commercials/story?id=9760128&page=1

There were several funny commercials in the 2010 Super Bowl as line-up. This year, the vacation rental website HomeAway.com featured a commercial that brought back the Griswolds from National Lampoon's Vacation. The commercial stars Chevy Chase and Beverly D'Angelo.

In total, between 50 and 60 commercials aired during the broadcast. It is estimated that advertisers spent between $2.5 and $2.8 for each 30-second ad spot. Other commercials are a full 60-seconds.http://abcnews.go.com/WN/super-bowl-2010-breaking-years-commercials/story?id=9760128&page=1 Super Bowl XLIV aired on Sunday, February 7, 2010 on CBS.

Some commercials sparked controversy before they even aired, like the Focus on the Family Super Bowl ad starring Tim Tebow and the ad for Chrysler-Dodge, who purchased a 60-second commercial spot, despite receiving a government bailout of $15 billion last year.http://www.kolotv.com/home/headlines/82690107.htmlhttp://www.washingtonpost.com/wp-dyn/content/article/2010/01/26/AR2010012603739.html

Some commercials created for the 2010 Super Bowl never made it past CBS's standards and practices department. An early submission of a GoDaddy.com commercial was banned by CBS. The scrapped commercial reportedly showed a flamboyant male football player who sells his own line of lingerie online. CBS did not provide specific details about why that particular ad, starring Danika Patrick, was banned.http://blogs.desmoinesregister.com/dmr/index.php/2010/02/02/godaddy-replaces-banned-super-bowl-ad/ Another banned 2010 Super Bowl ad was for a gay dating website called ManCrunch.com. CBS rejected this ad, which showed two men kissing.http://abcnews.go.com/Business/video/banned-ad-man-crunch-make-9729667 EA Games was told to change the ending to their commercial for the video game Dante's Inferno. The original ending included the words "Go to Hell," in order to be included in the 2010 Super Bowl line-up, EA Games changed the end of the commercial to read "Hell Awaits."http://abcnews.go.com/WN/super-bowl-2010-breaking-years-commercials/story?id=9760128&page=2