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LZR Racer
Speedo maintains that its LZR Racer will reduce drag, allowing swimmers to achieve faster times. In addition to the low drag characteristics of the fabric itself, the suit has been designed to hold the swimmer's body in the streamline position longer after a turn.Gizmag: Speedo LZR Racer - The World's Fastest Swimsuit (February 14, 2008)Key Dates
- 1928: Company changes its name to SpeedoSpeedo.com: Speedo History
- 1956: Speedo team wins 8 gold medals at the Australian Olympics.Speedo.com: Speedo History
- 1990: Pentland Group Inc. acquires SpeedoSpeedo.com: Speedo History
- 2008: Speedo invents the LZR RacerSpeedo.com: Speedo History
Quotes
"Could there be something in this desire for body-covering beachwear that is of the moment? Urban mythology says hemlines rise and fall with economic fortunes. Perhaps the one-piece body-concealing swimsuit will become the archetypal fashion accessory of the 21st-century recession."—Globe and MailGlobe and Mail: Pentland Hopes to Take Speedo's LZR Racer... (August 21, 2008)-
Speedo Competitors
- Arena International: Official Site | Wikipedia
- Nike: Official Site | Wikipedia
- TYR Sport: Official Site | Wikipedia
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