Southwest Airlines
Southwest.com is the booking website for Southwest Airlines - a low-cost airline headquartered in Dallas, Texas. The company was founded in 1971, with flights between Houston, Dallas, and San Antonio. It now flies to more than 60 cities in 33 U.S. states.http://www.southwest.com/about_swa/press/factsheet.html
In 2008, the number of online bookings was 78 percent of all Southwest reservations. In 2007, Southwest.com was the number one airline web site for online revenue according to PhoCusWright.http://www.southwest.com/about_swa/press/factsheet.html
Southwest Airlines is the world's largest airline in terms of number of passengers flown per year.http://www.iata.org/ps/publications/wats-passenger-carried.htm They complete approximately 3500 flights everyday as of May, 2009 and are one of the most profitable airlines.http://www.etravelblackboard.com/showarticle.asp?id=87650&nav=14
History
Southwest Airlines began in 1971, when Rollin King and Herb Kelleher got together and decided to start a different kind of airline. Their goal: If you get your passengers to their destinations when they want to get there, on time, at the lowest possible fares, and make darn sure they have a good time doing it, people will fly your airline.
Southwest was the first airline to establish a home page on the Internet.
Community and Culture
According to Southwest.com, more than 7 million people subscribe to the weekly "Click ‘N Save" e-mails. These emails give information on discount flights and other travel services available on the website.http://www.southwest.com/about_swa/press/factsheet.html
Competitors
American
Frontier
Southwest Airlines Rapid Rewards
Who says that you can not get something for free? You can earn a Free airline flight through their 'Rapid Rewards' Program. All you have to do is fly eight roundtrips in a consecutive 24 month period and you will earn one free flight. With your free standard flight, you can go anywhere that Southwest Airlines flies.http://www.southwest.com/rapid_rewards/ This is excellent for people who are flying on a regular basis to the many destinations on flight list.
Southwest.com Coupons and Discounts
Southwest Airlines is already a low cost airline, but if you can get additional discounts off of services that you would have to purchase anyway, that just makes your whole flight and trip just a little bit better. Coupons, promo coupon codes, discount prices and special discounts are usually available at the various coupon savings and rewards across the internet. A few websites to check for available discounts are CouponMountain.com, CoolSavings, MySavings.com and Retailmenot.com. When finding these special deals, make sure that they are applicable for your needs and also make sure that the offers are still valid and current before using.
Southwest Airlines commercial circa 1972
A retro TV commercial for Southwest Airlines when they came onto the airline scene in 1972. The overall theme of the commercial was ... Remember what it was like before Southwest Airlines?