Snickers Super Bowl Ad

In this 30-second Snickers commercial, which aired during Fox's coverage of Super Bowl XLV, a logging foreman confronts Tony (Richard Lewis) about not working. Tony responds to his supervisor, saying that he is not feeling the working hard thing on this particular day. One of Tony's coworkers comes to his aid with a Snickers bar, telling Tony that he is whiny when he is hungry. He takes a bite of the candy bar and the actual Tony is restored.

The commercial concludes with a Rosanne Barr lamenting that her back hurts. She is struck in the side by a log, to which she laments that her side hurts now as well.

The 2011 Snickers Super Bowl Ad is anticipated to air in the third quarter of Super Bowl XLV based on the teaser ad shown by Snickers. The theme for the ad is anticipated to be "This is your job," and Roseanne Barr and Richard Lewis will be the featured guests. 

The Snickers Super Bowl ad of 2010 featured actress Betty White (from Golden Girls) and Abe Vigoda. White was seen playing football in the commercial. The slogan was "You're not you when you're hungry." The young man seen tackling Betty White, Brad Sorenson was a Cal Poly college student who also worked part-time as a Hollywood stuntman. The commercial was voted in many polls to have been the best Super Bowl ad of the year.http://www.ksby.com/news/cal-poly-student-tackles-betty-white-in-snickers-super-bowl-commercial/

The teaser ad prompted viral status, with blogger Perez Hilton saying "We totally want this hot b**ch on our team!" in reference to Betty White.http://perezhilton.com/2010-02-04-betty-whites-snickers-super-bowl-ad-teaser

The 2010 Snickers ad was the first shown since the 2007 Super Bowl. In 2007, the Snickers ad was pulled after complaints from the Gay and Lesbian Alliance Against Defamation in regards to the two men "accidentally" kissing while sharing a Snickers bar, as they believed the commercial to be homophobic.http://www.usatoday.com/money/advertising/2010-01-28-mars-snickers-super-bowl-ad_N.htm