Sierra Trading Post

Sierra Trading Post is a company that purchases name-brand closeouts and overstock merchandise such as dress, casual and outdoor clothing, footwear, home furnishings, accessories and passes on the savings of 35 to 70 percent to it's customers. Sierra Trading Post was founded in 1986 by Owner Keith Richardson in Reno, Nevada.

There are several ways to shop at Sierra Trading Post; at one of their four retail stores, nine mail order catalog titles or online store.http://www.sierratradingpost.com/

Sierra Trading Post was founded in 1986 by Owner Keith Richardson in Reno, Nevada. The company purchases name-brand overstocks and closeouts and passes on the saving to their customers.

Currently the company has four retail stores in Boise, Idaho, Reno, Nevada, Cheyenne and Cody, Wyoming, and two customer service call centers in Cheyenne and Cody. Their corporate facilities is located in Cheyenne Wyoming with about 500,000 square feet.

Sierra Trading Post catalogs have expanded since its founding in 1986 from the initial 16-page catalog mailing of 100,000 to nine catalog titles with an annual circulation in the tens of millions.

Sierra Trading Post follow three simple We Believe statements.

• That our customers must be given the best possible service.

• That we must keep our operating costs as low as possible- to keep your savings as high as possible.

• That our business ethics must be consistent with the faith of the owners in Jesus Christ and His teachings.

• Outdoor Gear & Outerwear
• Men's Clothing
• Women's Clothing
• Shoes & Boots
• Kids' Corner
• Home Decor
• Hot Deals

• 1986 Founding of Sierra Trading Post by Keith Richardson
• 1987 A larger warehouse is leased
• 1989 A computer inventory management system is introduced
• 1990 Opens a retail store in an outlet mall in Sparks, NV.
• 1991 Customer service representative able to use computers to place orders
• 1992 Moves to new location, headquarter, Cheyenne, Wyoming Add toll-free number
• 1999 Adds e-commerce web site.
• 1999 Added five news catalogs
• 2005 Introduces Sierra Woman Traditions to the catalog family

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