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Seth Godin is a bestselling author, entrepreneur, blogger, and marketing guru. He is well known for his use of "permission marketing". Goden founded Yoyodyne which was acquired by Yahoo in 1998. After the acquisition Godin become Vice-President of Permission Marketing at Yahoo. In late 2005 he founded Squido, a service that allows users to easily create their own online articles. Godin lives in Westchester County, New York with his wife Helen.
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Fast Facts
- Born: July 10, 1960
- Graduated from Tufts University with a degree in computer science and philosophy
- Author of the worlds most popular marketing blog
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Recent Contributors
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The Mahalo Top 7
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Seth's Blog
sethgodin.typepad.com -
Squido: What you need (okay, want) to know about Seth Godin
squidoo.com -
Seth Godin: Author, Agent of Change
sethgodin.com -
Wikipedia: Seth Godin
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TED Talks: Sliced bread and other marketing delights (Time 17:13)
ted.com -
Video: All Marketer's are Liars
video.google.com -
Podcast: Marketing Voices: Small is the New Big
podtech.net
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Seth's Blog
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Seth Godin News
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Quote from Seth Godin on the Scientific Method
The scientific method is the basis of PDCA (Plan-Do-Check-Act), also known as the Deming Cycle (or the Shewhart Cycle). ...Manufacturing Business Technology (November 10, 2009) -
URGENT! GRASSROOTS ACTION ALERT! PLEASE CONTACT YOUR MEMBERS OF CONGRESS TODAY
In the classic words of Seth Godin, good marketing is "just like dating. It turns strangers into friends and friends into lifetime customers. ...Huffington Post (blog) (November 10, 2009) -
When Fear Grips Business Development
(For a more complete review of this attitude, read Seth Godin.) So, we started contacting publishers and those in charge of “new business development. ...U.S. News & World Report (November 10, 2009) -
What's new in business books, magazines, TV in November
The Tipping Point: How Little Things Can Make a Big Difference by Malcolm Gladwell, Purple Cow: Transform Your Business by Being Remarkable by Seth Godin ...USA Today (November 03, 2009)
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Seth Godin on Amazon | View All
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The Dip - $12.95
The old saying is wrong winners do quit, and quitters do win. Every new project (or job, or hobby, or company) starts out exciting and fun. Then it gets harder and less fun, until it hits a low point really hard, and not much fun at all. ...
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Unleashing the Ideavirus - $14.00
The book that sparked a marketing revolution. "This is a subversive book. It says that the marketer is not -- and ought not to be -- at the center of successful marketing. The customer should be. Are you ready for that?" --From...
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Free Prize Inside: How to Make a Purple Cow - $8.95
How to find the “soft innovation” that will make your product, service, school, church, or career worth talking about We live in an era of too much noise, too much clutter, too many choices, and too much spam. And as S...
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The Dip: A Little Book That Teaches You When to Quit (and When to Stick) - $12.95
The old saying is wrong-winners do quit, and quitters do win. Every new project (or job, or hobby, or company) starts out exciting and fun. Then it gets harder and less fun, until it hits a low point-really hard, and not much...
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Tribes: We Need You to Lead Us - $19.95
A tribe is any group of people, large or small, who are connected to one another, a leader, and an idea. For millions of years, humans have been seeking out tribes, be they religious, ethnic, economic, political, or even musical (think of t...
Amazon
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Seth Godin on Twitter Powered by Twitter
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RT @goforyourdream: Anyone read Seth Godin's "Purle Cow"...keep hearing ths title & wondered...must B a gd read! Please share yr thoughts :)
@DeanBenninger | November 14, 2009 02:35 AM -
If Seth Godin is right about what hammer you're using.. http://bit.ly/2EERUX ..maybe the #market_research world should look at their toolkit
@MR21C | November 14, 2009 02:33 AM -
Has anyone read Seth Godin's "Purle Cow"... keep hearing this title and wondered... must be a good read! Please share your thoughts :)
@goforyourdream | November 14, 2009 02:31 AM -
Who says you can't judge a book by its cover? See how and why Seth Godin changed his: http://bit.ly/2hq7D5
@FoxwoodOnline | November 14, 2009 02:15 AM -
I'm going to start wearing mismatched socks like Seth Godin! http://bit.ly/5DmEs
@santz85 | November 14, 2009 02:09 AM
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Questions and Answers About Seth Godin | View All | Ask a Question
View All Seth Godin Questions (27) | Ask a QuestionWhich Seth Godin books should I read? In what order? (2 Answers)I would suggest to read The Dip first because it´s about focus and finding out where to put your main effort. Tribes is more about leadership, the purple cow is ... read moreDoes anyone know a good book marketing except The purple cow of Seth Godin? (1 Answer)The best kept secret of marketing is "Guerrilla P.R.: How You Can Wage an Effective Publicity Campaign...Without Going Broke" read moreOk, so Ive already read The Dip from Seth Godin. What should be my next Godin title? (1 Answer)I would recommend Tribes: We Need You to Lead Us; it's a very good book. read more
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Seth Godin Professional Profile
- Current Project:
- Founder, Squidoo
- Past Projects:
- Author, Purple Cow
- Author, Small is the New Big
- Author, Permission Marketing
- Author, All Marketers are Liars
- Author, Unleashing the Ideavirus
- Author, The Big Moo
- Author, The Big Red Fez
- Author, Free Prize Inside
- Founder & CEO, Yoyodyne
- Blog: Seth's Blog
- Current Project:
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Seth Godin Books
- Amazon: Seth Godin
