Redbox

Redbox is a DVD movie rental vending machine that can be found in over 20,000 locations. Rather than ordering and waiting for the movies to arrive by mail, customers are able to order online and pick the videos up locally. Rentals are also available directly from the vending machine without a prior reservation.http://www.redbox.com/HowItWorks.aspx

Redbox machines are found inside various locations such as McDonald's, Giant Eagle, Walmart, Stop And Shop and Walgreens stores & franchises. For 24 hour retrieval and drop-offs, there are also Redbox kiosks in selected outside locations.http://redboxpressroom.com/ Redbox allows customers to choose from certain movies in a kiosk and then select as many as they choose for the rate of $1 a day. The customer swipes a credit card to authorize the rental charges and is free to return the DVD to any Redbox kiosk whenever he or she chooses.http://www.redbox.com/HowItWorks.aspx Customers can keep up with the latest movie releases available from Redbox by reading the company blog, "Redblog".http://blog.redbox.com/

How to Use Redbox Online

  • Sign up on www.redbox.com
  • Choose your movie
  • Reserve it online
  • Pick the film up at a local Redbox location
  • Return the videos to any Redbox location by 9:00 p.m. the following day

Redbox History

Redbox was founded in 2002 by Reed Hastings. It was originally operated by McDonald's but was later sold to Coinstar in 2009.http://www.fastcompany.com/magazine/137/tech-edge-box-tops.html The company has experienced success so quickly that competitors, such as Blockbuster have also ventured into the dvd kiosk market.http://www.blockbusterexpress.com/

In 2009, Redbox filed a lawsuit against Universal Studios Home Entertainment. The movie studio had refused to allow Redbox to rent its films at the company rate, out of fear that the low rental prices would reduce film profits.http://www.reuters.com/article/idUSTRE51I0MH20090219 The suit was later settled when Universal agreed to allow Redbox to rent its movies after an initial four week waiting period following the release.http://www.law360.com/registrations/user_registration?article_id=163884&concurrency_check=false Warner Brothers reached a similar agreement with Redbox following a lawsuit.http://www.reuters.com/article/idUSN1623984420100216

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