RecycleBank, launched in 2002 by Ron Gonen, is a company which offers rewards in exchange for recycling. RecycleBank offers various consumer incentives which can be received by earning points based on the amount of recycling customers produce. Based on the same principle of frequent flyer miles, the more you recycle, the more rewards you earn
On April 22, 2009, RecycleBank's founder Ron Gonen was awarded the 2009 United Nations Environment Programme 'Champion of the Earth' award in the Entrepreneurial Vision category. Gonen was one of seven honorees.PR Newswire: RecycleBank's Ron Gonen Named 2009 United Nations Environment Programme Champion of the Earth