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Priceline Superbowl Ad

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  • Priceline aired an ad during Halftime of Super Bowl XLIII on February 1, 2009. The ad featured Priceline pitchman William Shatner helping a man to convince his wife that they could go on a vacation in tough economic times if they used Priceline.
  • Fast Facts

    1. Aied: February 1, 2009
    2. Network: NBC
    3. Length: 30 second
    4. Included "Priceline Negotiator" jingle
    5. Aired during halftime of Superbowl XLIII
    6. Shatner feeds lines to man in commercial using a small two-way communication device
    7. Device causes man in commercial to speak, like Shatner, with pregnant pauses
    8. Shatner has appeared in many Priceline commercials as the "Priceline Negotiator"
    9. Ad created by firm Butler, Shine, Stern and Partners
    10. {{: Item:SuperBowlAds}}
    11. {{item: SuperBowlRelateds}}

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