Oxiclean

OxiClean is a brand of stain removers, detergents, and bleaching agents manufactured by the Church and Dwight Company, headquartered in Princeton, New Jersey, who also produce a variety of cleaning and personal hygiene products under a number of brands, including: Arm & Hammer, Aim Toothpaste, Brillo, First Response, Kaboom, Nair, Orajel, Pepsodent, and the Trojan Condoms brand. http://www.churchdwight.com/Company/corp_history.asp Church and Dwight was founded in 1896, when companies owned by John Dwight and his brother-in-law, Dr. Austin Church merged.http://www.churchdwight.com/Company/corp_history.asp The company acquired OxiClean in 2006 when it purchased the Orange Glo brand. http://investor.churchdwight.com/phoenix.zhtml?c=110737&p=irol-newsArticle&t=Regular&id=882516

OxiClean was developed by a team of scientists; Dr. Hannah Howard, Dr. Erin Miller, and Dr. Rachel Williams. It is made from Sodium Percarbonate (C2H6Na4O12), a product of sodium carbonate (Na2CO3) and hydrogen peroxide (H2O2).

The OxiClean products are most noted for their infomercials, featuring salesman and spokesperson Billy Mays. Mays’ distinctive advertising style and physical features made him the face of many household products, including OxiClean and Orange Glo. Mays began his career as a salesman on the Atlantic City boardwalk, where he sold household goods. As his career progressed, Mays began traveling on tour circuits, advertising various products. Mays met Max Appel, founder of Orange Glo International, at a home show in Pittsburgh, Pennsylvania in 1993. He was subsequently hired by the company to promote their line of household cleaners. Four years after Mays was brought on as a spokesman for Orange Glo, the company introduced the OxiClean Multi-Purpose Stain Remover product to the market, in 1997. http://www.fundinguniverse.com/company-histories/Orange-Glo-International-Company-History.html

The OxiClean brand has expanded its line of products since its introduction, to include:

• OxiClean Stain Remover Powder
• OxiClean Laundry Stain Remover Spray
• OxiClean Max Force Laundry Stain Remover Spray
• OxiClean Stain Fighter Triple Power Liquid
• OxiClean Spray-A-Way Instant Stain Remover
• OxiClean Baby Stain Soaker Powder
• OxiClean Baby Stain Remover Spray
• OxiClean Max Force POWER PAKS
• OxiClean Max Force Gel Stick
• OxiClean Max Force LIQUI-GEL

When OxiClean was first introduced to the market, it was only available through infomercials. Today, OxiClean products are sold in major U.S. retailers, including: Costco, Home Depot, Lowe’s, Walgreens, and Walmart. http://www.oxiclean.com/Resources/WhereToBuy.aspx OxiClean products average in price between $4.99 - $19.99.