National Wear Red Day is held on the first Friday in February and marks the start of the heart disease awareness campaign, the American Heart Month. On National Wear Red Day, also called "Go Red for Women Day," Americans wear red to show their support for the awareness campaign by wearing red.US News and World Report: National Wear Red Day... (February 6, 2009) The "Red Dress" is the symbol for the campaign and was created in 2002 by National Heart Lung and Blood Institute's The Heart Truth campaign.National Heart Lung and Blood Institute: National Wear Red Day
Each year, building across the U.S. change their standard light bulbs to red in observance of the day.American Heart Association: Cities Go Red
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Held on the first Friday of February each yearNational Heart Lung and Blood Institute: National Wear Red Day
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Begins American Heart Month
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Heart disease is the leading cause of death for women in the U.S.National Heart Lung and Blood Institute: National Wear Red Day
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African-American and Hispanic women have a higher risk of heart diseaseUS News and World Report: National Wear Red Day... (February 6, 2009)
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A 2006 report said that when women are informed of their risk for developing heart disease, they are more likely to take action to prevent itUS News and World Report: National Wear Red Day... (February 6, 2009)
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Risk of heart disease is decreased by eating a healthy diet, exercising and losing weightUS News and World Report: National Wear Red Day... (February 6, 2009)
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The campaign is aimed at women between the ages of 40 and 60National Heart Lung and Blood Institute: About the Heart Truth
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Several major landmark buildings across the U.S. "go red" for the day by switching to red light bulbsAmerican Heart Association: Cities Go Red
