National Nutrition Month

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    • Observed every March
    • Sponsored by the ADA, a private organization of dietitians
    • ADA contains over 67,000 members
    • National Nutrition Month is trademarked by the ADA—public observances of it must be held according to certain guidelines
  • March is National Nutrition Month. It is sponsored by the American Dietetic Association, whose goals are to raise awareness about the importance of good nutrition and promote the dietetics field.
  • National Nutrition Month Timeline

    • 1973: Started as a week long event by American Dietitic Association.
    • 1974: "Promotion kit" produced to aid dietitians in organizing events.
    • 1977: "Nutribird," a character depicted with a "head of lettuce and a carrot beak," becomes ADA mascot. Professional dietitians attend events in Nutribird costumes, to promote National Nutrition Week.
    • 1980: Becomes a month long observance.
    • 1987: National Nutritian Month posters appear in sitcoms Head of the Class and Growing Pains.
    • 1992: Slogan is "Eat Right America!"
    • 1998: Slogan is "Make Nutrition Come Alive (It's All About You)"
    • 2008: Slogan is "Nutrition: It's a Matter of Fact"

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