Motorola Xoom Android Tablet Super Bowl Commercial

2011 Motorola Xoom Android Tablet Super Bowl Commercial

While Motorola put actress Megan Fox in a bubble bath for a 2010 Super Bowl ad; the tech company's 2011 Super Bowl commercial piches its Xoom tablet and takes a jab at Apple—sans bubble bath. The commercial promotes the Xoom tablet through its portrayal of a world where only  the Motorola tablet computer user stands out from the crowd.

Motorola Xoom Android Tablet Super Bowl Commercial

The above video is the full version of Motorola's full 2011 Super Bowl commercial. The scene starts with a man standing on a subway platform. He is not dressed like the others surrounding him, who wear white pants, shoes, headphones and hooded sweatshirts. The man is reading the book 1984 by George Orwell on a tablet computer.

He switches from the book to another screen and performs a search for a florist. He discovers that he is walking in the wrong direction and heads up a staircase where the people surrounding him are walking down. He returns in the next scene with flowers and enters an elevator. In front of him is a female who is dressed in white like the others.   

Unable to hand the flowers to her in person, the man uses the tablet computer to photograph the flowers. He then types on the computer. Shortly thereafter, the woman from the elevator receives a message on her computer. In it, an animated male stick figure hands flowers to the animated female stick figure. She looks up, sees the man who sent them to her, and she pulls the earplugs from her ears. The commercial ends with the product's tagline "The tablet to create a better world."

Motorola Xoom Android Tablet Super Bowl Commercial

The above video serves as a teaser for Motorola's full 2011 Super Bowl Commercial.  While short, the viewer is left intrigued as to what will happen with the two characters involved.

The scene starts with a man standing on a subway platform using, and flipping through, what appears to be a tablet computer.  The device looks remarkably similar to an Apple iPad, however the viewer is unaware of the brand at this point in the commercial.

Before embarking on a subway train that pulls up to the platform, the man performs a search for nearby florists.  He walks up the stairs, surrounded by the people in white, and returns in the next scene with flowers.  He enters the subways car, and we see the camera cut to a female face.

The female is dressed as the others - in all white - and is listening to music through white earbud headphones.  We see the camera cut between the girl and the man, who stands holding the flowers, and then the ad ends.  

Motorola Xoom Android Tablet Super Bowl Commercial

The Motorola Xoom is a tablet computer set to rival Apple's popular iPad.  The device features a dual-core processor and the Android 3.0 software, along with Flash compatibility and a 10.1" HD Display.  Unlike the Apple iPad, the device also features a front and rear-facing camera, and Google software that is developed to best harness the power and capabilities of tablet PCs.

2011 Super Bowl Commercials

The Motorola Xoom Android Tablet commercial is just one of many teasers released by various companies before the 2011 Super Bowl.  Mahalo has complete coverage of all the 2011 Super Bowl Commercials - see the related pages on the right and top of the screen to see more great Super Bowl Commercials.  


Super Bowl Commercials 2006

Super Bowl Commercials 2007

Super Bowl Commercials 2008

Super Bowl Commercials 2009

Super Bowl Commercials 2010

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