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- Founded: 1990
- Created by: Gene Montesano and Barry Perlman
- Flagship store: Vernon, California
- Retail range: Prices starting at $25.00
- Parent Company: Liz Claiborne
- Major label worldwide
- In 2006 launched Kids Line
- Catch Phrase: Lucky You
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Lucky Brand is a clothing label founded by Gene Montesano and Barry Perlman in 1990. Lucky Brand is a producer of jeans, sportswear, T-shirts, fragrances and accessories.
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The Look
- Lucky Brand jeans can be found in many different styles and cuts:
- Lil' Maggie: Ultra low rise, small flare. Cut low in the front and a higher in the back
- Sweet Dream: Ultra low rise, small boot cut
- Sundown Straight Leg, Bootleg, Wide Leg: Lower mid rise
- Lola Bootleg: Lower mid rise
- Sweet n' Low:
- Classic Rider: Higher mid rise, cut fuller in the hips, butt and thighs
- Easy Rider: The highest rise
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Lucky Brand Questions
Does anyone know if there's a Lucky Brand outlet, and if so where? 1 AnswerLucky doesn't have its own store, but is sold at Buckle stores. Unfortunately, Buckle does not have outlet stores (just retail). read more
What are popular brand of biscuits in your country? 5 AnswersIn the USA: (where I live) Ritz Wheat Thins Premium In the UK: McVities Custard Creams & Chocolate Digestives In Australia: Anzac Arnotts Tim Tams I... read more
Does brand positioning allow companies to charge more for their products? 1 AnswerOf course brand positioning allows companies to charge more for a product. Look at companies like Gucci that can charge more for a watch simply by putting a le... read more


