JustSweet is the name of Jennifer Lopez's new clothing line. Lopez, who is best known for her Hip Hop recordings and her role as Mexican star, Selena Quintanilla-Perez in 1997, started the line along with fashion designer Andy Hilfiger, in 2001. The stylish clothing line include clothes in 11 different categories, including a separate line for juniors, fragrances, purses, shoes and accessories.http://nymag.com/fashion/fashionshows/designers/bios/jenniferlopez/
In 2005, Lopez launched another line of clothes, called SweetFace. The fashions in this line were much more in tune with the styles she usually wear herself. The big floppy hats, cashmere shorts, lambskin accessories, elegant time pieces, fox boleros and mink cardigans are all featured in the clothing line Lopez started. This new, more sophisticated urban clothing line from Lopez is aimed at the fashion conscious divas who don't mind getting dressed up in the velvet and chiffon baby doll dresses and other apparel that is offered from Sweetface.http://nymag.com/fashion/fashionshows/designers/bios/jenniferlopez/
Jennifer Lopez is definitely no stranger to the fashion scene. She has been known to turn heads as well as make headline news because of the clothes she wore to an event or award show in Hollywood. On New Years night, 2010, Lopez stunned the audience in her skin tight catsuit she wore in Times Square, to ring in the new year, with Ryan Seacrest. who is the host of the hit TV show American Idol
Behind The Scenes At The SweetFace Jennifer Lopez Clothing Line
The clothing line by Jennifer Lopez, called SweetFace is subject in the film. The models are wearing the clothes and posing. There are halter tops, chain link belts, and Lopez is there in her brown and black mink coat. The music of JLo is playing in the background. The photographers are taking shots of the various models. The film is very fast paced and it show a lot of the clothes available for sale in the stores.
JustSweet Clothing Spring Collection
This is a fashion show that is showing the Spring line up of the SweetFace clothing line, by Jennifer Lopez and Andy Hilfiger. The video is showing the fashion models walking down the catwalk and they are in different, casual poses in the model showroom and around New York, City.
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References
Fast Facts
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Owned By
Jennifer Lopez, Andy Hilfiger, Sweetface Fashion Co., LLC
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Launch Date
2001
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Stores
Macy's, Henri Bendel
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Website
www.SweetFace.com, www.Style.com,
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Competition
