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- Aied: February 1, 2009
- Network: NBC
- Length: 30 seconds
- Aired during Super Bowl XLIII
- Jack in the Box mascot is a guy named "Jack" who has a styrafoam head
- In the ad, Jack is walking in the city with a subordinate when he is hit by a bus
- Jack's signature hat falls off when he is hit
- Commercial run time: 30 seconds
- Commercial directs viewers to the Web site hangintherejack.com
- Status updates on Jack's condition can be found on Twitter and Facebook
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Jack in the Box aired an ad during the fourth quarter of the 2009 Super Bowl in which the mascot, Jack appeared to have been killed. The Web site featured at the end of the commercial, hangintherejack.com, received so much traffic after it aired on Febuary 1, 2009 that the site crashed.
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Jack in the Box Super Bowl Ad Questions
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What happened in the Jack in the Box Super Bowl Ad? 6 AnswersGoing strictly from memory-no cheating and watching the commercial again: Jack was walking with an employee, then he got hit by a bus. His yellow hat goes flyin... read more -
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