This page will provide you with tips and resources to help you market online. Whether you have an existing business, just a product, or even if you don't know where to begin, the links on this page will help you get started.
Tips
Define your budget before you begin
Online Newsletters are a great way to build a subscriber list
Offering free products can give potential clients a small taste of what your paid services are like
SEO can get expensive fast, but a little bit of tinkering yourself can produce good results
Option #1: PPC and Google Adwords
Google Adwords is a great way to get your website guaranteed exposure. That's because you don't pay a cent until someone clicks on one of your ads. This is called Pay Per Click or PPC advertising. Adwords only offered text ads in the beginning, but has now branched out to advertising using images as well. For a quick, clear overview of AdWords, read AdWords in Plain English.
Option #2: Free Classifieds
The best way to advertise products you have for sale for free on the internet is through websites like Kijiji.com and CraigsList.com. Hundreds of thousands of people are searching classifieds sites for products each day, both through each website's search feature and through search engines themselves. Though your product or service will be surrounded by the products and services of your competitors, customers know a good deal when they see one.
Featured Video
References
Fast Facts
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Fact:
Viral Video Marketing Campaigns can increase clickthroughs up to 750% compared to static ads
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Fact:
It is estimated that businesses will spend $26 billion on online classified ads by 2011
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Fact:
Mobile devices from Apple, Blackberry, Nokia and others promise a rich mobile internet experience and advertising opportunity not previously available
