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• Heidiwood is a clothing line partnership between The Hills star Heidi Montag and Anchor Blue. The junior apparel line includes tees, tanks, shorts, dresses, purses and jewelry.

• Fast Facts

  1. Retail: $10 - $60
  2. Age range: 16 - 21
  3. California based
  4. Known for starring on The Hills
  5. Montag attended Los Angeles Fashion Institute
  6. Appeared on the cover of the February 2008 Maxim magazine
  7. Co-star Lauren Conrad also has a clothing line, The Lauren Conrad Collection
  8. On August 18, 2008, Montag ventured back into music and released her single Overdosin

• Background

  A print campaign began on April 1, 2008. Heidi Montag debuted the line on April 11, 2008 at the Hollywood and Highland Center in Los Angeles, which will be known for the event as the Heidiwood & Highland Center.

  It was rumored that Montag petitioned the Los Angeles city council to change the famous Hollywood sign to Heidiwood for one day. Her alleged request was denied.

• Related Mahalo Pages

  Heidi Montag | Shop Lauren Conrad | Lauren Conrad | Chloe Sevigny Clothing Line | Avril Lavigne Clothing Line | Ashley Judd Clothing Line | Pete Wentz Clothing Line | William Rast | L.A.M.B | House Of Dereon

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