HBO has signed a deal with Will Ferrell, Adam McKay, and Chris Henchy's comedy website Funny or Die. This investment was for 10 and a half hours of original content from the site purchased for just under $10 million.Underwire: HBO Orders Comedy Shorts From Ferrell's Funny or Die (June 12, 2008) This is HBO's first partnership with an internet video website.TV Decoder: "Funny or Die" in HBO Deal (June 11, 2008)
Funny or Die
Funny or Die was founded by Will Ferrell, Adam McKay, and Chris Henchy. It features video clips, often by famous contributers including Eva Longoria and Danny DeVito.
Quotes
"This groundbreaking deal brings the innovative spirit of Funny or Die into the television medium."—Michael LombardoAdweek: HBO Orders Comedy Shorts From Ferrell's Funny or Die (June 12, 2008)
