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- Airs: February 1, 2009
- Runtime: 3rd quarterKansasCity.com: Super Bowl ads are a tough sell as recession squeezes buyers (January 25, 2009)
- Network: NBC
- Director: Bryan Buckley
- H & R Block offices worldwide: 14,547HR Block: Fast Facts
- Full time employees: 9,700HR Block: Fast Facts
- Seasonal employees: 137,200HR Block: Fast Facts
- World's largest provider of tax servicesStreet Insider: H&R Block Super Bowl Ad Tackles Two of Life's Certainties: Death and Taxes (January 26, 2009)
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H & R Block aired a commercial during the Super Bowl in 2009. This was H & R Block's first Super Bowl ad since 2004.
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2009 Commercial
In the 2009 commercial, H & R Block made fun of itself, saying the only things certain in life are death and taxes. It featured Abe Vigoda playing the character "Death". Abe Vigoda is an actor that has been mistakenly reported as dead many times. The commercial highlighted their new "Second Look" service that offers taxpayers to have a professional review the 2006, 2007 and 2008 income tax records in hopes of finding them more breaks and files for other refunds that may have been due.Street Insider: H&R Block Super Bowl Ad Tackles Two of Life's Certainties: Death and Taxes (January 26, 2009)2004 Commercial
The 2004 Super Bowl commercial for H & R Block featured Willie Nelson as a talking advice doll. The commercial is still noted in many "best of" lists for Super Bowl commercials.Quote
"Death and taxes aren't traditionally humorous topics but we thought we could tackle them in a fun way while still sending an important message to people who want to get more out of their tax return."—Kathy Collins, vice president of marketing for H&R BlockStreet Insider: H&R Block Super Bowl Ad Tackles Two of Life's Certainties: Death and Taxes (January 26, 2009)-
H and R Block Super Bowl Ad Video
- Mahalo Answers: What do you think of the H and R Block Super Bowl ad?
- YouTube Video: H& R Block Super Bowl "Death and Taxes" Ad (Time: 0:30)
H and R Block Super Bowl Ad Questions
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Is the Super Bowl Cheetos ad too adult? 4 AnswersActually I thought it was rather funny. Granted I would not want my kids doing that to someone else, but alas it was funny. read more -
What do you think of the H and R Block Super Bowl Ad? 1 AnswerHilarious! Even taxes can be funny read more -
What was the score of the game when H and R Block Super Bowl Ad was aired? 1 AnswerOk, since the H and R Block commercial aired during the 3rd quarter, and there was only one score during the 3rd quarter ( a field goal), the score was either 2... read more -
In a rough economy, how can record Super Bowl ad sales be explained? 2 AnswersIn a recession more people are likely to increase their alcohol consumption, and the Superbowl is typically a time and a place where people go to drink and part... read more
view more questions...
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