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- Product advertisements woven into the show's scripts are called "content wraps"
- To create buzz, The CW organized Gossip Girl viewing parties at 20 sorority houses
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The term, Gossip Girl Style, is a marketing phrase referring to the clothes worn on, and sold through, the CW network TV series, Gossip Girl. The series, based on a series of novels by Cecily von Ziegesar, features wealthy young socialites on Manhattan's Upper East Side.
The show employs an innovative marketing technique: Its website features a virtual shopping mall with the clothes that the characters are shown wearing on each episode. Featured labels include Marc Jacobs and American Apparel.
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Quotes
"Students at elite [New York City] schools who are familiar with the "Gossip Girl" books, penned by Cecily von Ziegesar, say that while the series exaggerates the amount of partying and the lack of parental involvement in their lives, it is accurate in its portrayal of shopping — not only in the amount of money their peers spend on clothing, but also regarding their proclivity for designer labels"—Gabrielle BirknerThe New York Sun: Gossip Girl
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Gossip Girl Style Questions
Where can I get this look from Gossip Girl? 2 AnswersWhile I can't find the exact things she's wearing in this photo, I can point you to this article about how to dress like Jenny Humphrey: http://www.collegefashi... read more
Will you watch the new Gossip Girl spinoff starring Kelly Rutherford? 8 AnswersI will not, I will also not be watching the Melrose Place spin off or the 90210 spin off. The people in my office LOVE Gossip Girl though. As long as it draws... read more
Who is Gossip Girl? 1 Answer"The voice of Gossip Girl in the TV drama series is Kristen Bell, actress from the popular TV show "Veronica Mars" but the actual identity of Gossip Girl in the... read more
Who is this girl???? 1 AnswerLooks to me like she is one of the models at adultfriendfinder. read more
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On Twitter Powered by Twitter
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Super fashionable tonight, true gossip girl style, can't wait to show everyone on Sunday!!!! Xo, V
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CSG - Happy Friday Folks - http://www.canadasportsguy.com/2009/11/happy-friday-gossip-girl-style.html
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@MPGatBluefly I must mixed some of the fashionista's style: casual+free spirit+gossip girl = me!
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Decision: ROMEO & JULIET 2010 Lyrics, Kind Of GOSSIP GIRL Style Of Lyrics, Now WrItInG ON LOCATION, Vermont, See You Around! it's 9:30am LA!
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ROMEO & JULIET 2010: I found Fred VIDAL more and more In a GOSSIP style, a GOSSIP GIRL Style, He must LIKE THE SHOW, We know why... (Karin)!
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