Google Analytics

    • Developed by Google
    • Launched: November 2005
    • Contains over 80 reports
    • Tracks web traffic, site visits and keywords
    • Reports and settings are available through the Analytics tab
    • Requires a Gmail account to log in
    • Fully integrated with AdWords
    • Google Analytics does not share it's information
    • Latest version released May 17, 2007Google.com: What is Google Analytics?
  • Google Analytics is a service provided by Google that tracks web statistics.

    Some of Google Analytics features include tracking how users found a site by listing referral traffic from search engines, tracking what keywords were searched, how a site was explored, displays what links were clicked on and how long users were on the site. Google.com: What is Google Analytics?

    Google Analytics is also integrated with AdWords. AdWords is used to create pay-per-click and targeted advertisements on sites for specific keywords. This feature is most helpful for internet marketing.

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