Google AdSense is a advertising program run by Google. AdSense helps Web site owners to monetize their Web sites by placing different types of ads, for example text ads or images, on them. Google promises that the ads will be targeted to the types of readers who visit each website.https://www.google.com/adsense/static/en_US/AfcOverview.html?gsessionid=NfPjlBImc_wrqHdsWQBZtQ
Google Adsense says that it is an easier way for website owners to get advertising revenue for their websites because website owners just sign up and then Google does all the work. The work is getting advertisers to sign up. Google is such a large name on the Internet that it attracts advertisers from many different industries including global brands, travel companies, education sites and furniture suppliers, among many others.https://www.google.com/adsense/static/en_US/AfcOverview.html?gsessionid=NfPjlBImc_wrqHdsWQBZtQ
There are two main types of Google Adsense advertisements: cost per click and cost per thousand impressions. Cost per click ads pay the website owner only when viewers actually click on the picture or graphics that Google has displayed on the web owner's website. Cost per thousand impressions ads pay the website owner just for people viewing the webpage on which their ad is displayed, without the need for actual clicks.https://www.google.com/adsense/static/en_US/AfcOverview.html?gsessionid=NfPjlBImc_wrqHdsWQBZtQ
Google's Adsense technology is smart enough so that if the website owner changes the focus of his page, the ads will change also, to match the new focus. So, for example, if a page entitled Job applications was focused on advice for how to fill out a job application, then Google Adsense would put ads targeted at job applicants on the page. However, if the webpage manager changed the focus of the web page so that it was now a definition of what a job application is and what kind of questions are on a job application, then Google Adsense would change the ads that were displayed on the web page and make them more targeted to the people who hand out job applications.https://www.google.com/adsense/static/en_US/AfcOverview.html?gsessionid=NfPjlBImc_wrqHdsWQBZtQ
How to Make Money With Google AdSense
Lisa explains how and why to build a website so that traffic will come to it and you will make money. She says the key is to find a topic that you know a lot about and can write at least 50 pages about. She says the more pages you build the more traffic you are likely to get. She explains about page ranking on Google. She explains ad alignment and content focus. She assures you that it is not a scam, but that you do need to do some work on site building before Google Adsense works for you.