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GEICO (Government Employees Insurance Company) is an automobile insurance company in the United States. The company was founded by Leo Goodwin and his wife Lillian Goodwin in 1936, and is currently wholly-owned by Warren Buffett's, Berkshire Hathaway. The company's business model stresses the importance of policy sign-ups through the internet. In 2007, GEICO had approximately 10 million customers, with roughly 7 million policyholders. In 1948 Benjamin Graham invested in the insurance company. Graham, a Columbia University professor, later mentored future Berkshire Hathaway CEO Warren Buffett, which established the link between GEICO and Buffet's firm. The company's television commercials have grown in popularity since the conception of the GEICO gecko in 2000. The ads have been so successful that one of the campaigns have been turned into a television series with the 2007 show, Cavemen. With a growing emphasis on the company's marketing strategy, the 7th million policyholder was reached in 2006. GEICO has grown continuously since concentrated efforts on the web and in marketing campaigns.
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Fast Facts
- Headquarters: Chevy Chase, Maryland
- Staff: 23,000
- Chairman & CEO: Olza M. "Tony" Nicely
- Founded in 1936
- Owned by Berkshire Hathaway
- In 1998 launched $100 million marketing campaign
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Managed Since: 07/02/2009
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Managed Since: 07/02/2009
Views: 8
Money Earned: M$0.00
Page revenue is subject to change as we obtain data from our partners
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GEICO on Amazon | View All
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Melody A.M. - $18.98
This special US version of their 2001 album features the addition of a bonus disc with 4 extra tracks (2 mixes of 'Poor Leno' (Royksopp's Istanbul Forever Take & Silicone Soul Hypno House Dub) and 2 mixes of 'Remind Me' (Someone Else's ...
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Geico Caveman Las Vegas Casino Poker Chip limited ed - $4.00
This a commerative heavy duty 12 gram Las Vegas Casino poker chip featuring the Geico Caveman. Over an inch and a half in diameter! Use this as your "Big" chip, keep it as a lucky charm or display it as a center piece of your ...
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Metal Gecko Triple Wall Hook Lizard Geico Tropical New - $16.99
This triple hook measures almost 18" across by 6" with 3 lively lizards to dress it up! Each have cut metal designs down their backs with gold eyes New
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Buffet's GEICO bid boosts August insurer stock prices.(Warren Buffett): An article from: National Underwriter Property & Casualty-Risk & Benefits Management - $5.95
This digital document is an article from National Underwriter Property & Casualty-Risk & Benefits Management, published by The National Underwriter Company on September 18, 1995. The length of the article is 2325 words. The page length show...
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GEICO on Twitter Powered by Twitter
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What's that over there?? Oh. It's the money you could be saving by switching Geico...
@Shy_Dreamer | July 04, 2009 05:11 PM -
Going back 2 Walmart booth, will work GEICO later. MFF, come see me
@StKhandi | July 04, 2009 04:34 PM
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Questions and Answers About GEICO | View All | Ask a Question
View All GEICO Questions (6) | Ask a QuestionDoes anyone know if those Geico cavemen are... well... do they actually , truly look like that? (2 Answers)I know for a fact they don't. ;) Here's the original lead caveman (no longer in the spots) doing a commercial for AT&T. Also included a link to my marketing ... read moreWhat is the song in the Geico commercials? (2 Answers)Somebody's Watching Me is the name of the song originally. The GEICO version is a remake. You may actually download it on the GEICO website. http://www.geico.com/about/commercials/music/ read moreWho sings that song they play on the Geico commercial?? (2 Answers)Do you mean the one with the cavemen? If so then i's 3 Doors Down. It says so on the bottom of the ad. The one with the pile of ... read morePoll of the day: Which is better, the Aflac Duck or the Geico Gecko? (5 Answers)I would go for the Gecko. He's got a cool demeanor. The duck on the other hand, is just annoying and reminds me of Ben Aflec which annoys me even ... read more
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GEICO Recent News | Add a Link
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Google News: GEICO
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Official News And Press Releases
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Washington Post: Geico Goes Cruising for Motorcyclists In Cyberspace (2007)
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GEICO: GEICO Named a Top Entry Level Employer for College Graduates Four Years in a Row (2007)
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Business Wire: GEICO Announces Changes in Top-Level Management Group (2007)
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TampaBay.com: Geico gives different rates for drivers depending on their jobs (2007)
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MarketWatch: GEICO Trains Fire Investigators in Mississippi (2007)
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The Motley Fool: GEICO Under Attack (2006)
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CNET News: Geico sues Google, Overture over trademarks (2004)
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Google News: GEICO
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GEICO Financial Info | Add a Link
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GEICO Affiliates and Subsidiaries
- GEICO is a subsidiary of Berkshire Hathaway, whose other subsidiaries are listed here
- Official Affiliate & Subsidiary List
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GEICO History and Background | Add a Link
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GEICO Competitors
- American Family Insurance: Official Site | Wikipedia
- Farmers Insurance Group: Official Site | Wikipedia
- Nationwide: Official Site | Wikipedia
- Progressive: Official Site | Wikipedia
- State Farm Insurance: Official Site | Wikipedia
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