American businessman Gary Schoenfeld was named president and CEO of retailer PacSun in June 2009. Before being named president and CEO of PacSun, Schoenfeld previously worked as president of Vans Inc. Schoenfeld's move to PacSun will be effective as of June 29, 2009.Wall Street Journal: http://online.wsj.com/article/BT-CO-20090617-716102.html PacSun Names Schoenfeld As CEO, Starrett As Chairman] (June 17, 2009)

In June 2009, Sally Frame Kasaks, president and CEO of PacSun stepped down in favor of Gary Schoenfeld. Kasaks, who was appointed as president, CEO and chairman of PacSun in 2006, will remain on PacSun's board of directors. Though Kasaks had tried to raise shareholder value during her term as president and CEO, shares fell 82% percent during her tenure.WSJ: PacSun Names Schoenfeld As CEO, Starrett As Chairman (June 17, 2009)