Florence and the Machine performed "Dog Days are Over" at the 2010 MTV Video Music Awards.http://www.spinner.com/2010/09/12/florence-and-the-machine-rock-vmas-with-dog-days/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed:+Spinner+(Spinner.com) The 2010 VMAs were held at the Nokia Theatre in Los Angeles, California on September 12, 2010.http://www.mtv.com/ontv/vma/2010/about.jhtml The group received four nominations and one win for Best Art Direction.http://www.spinner.com/2010/09/12/florence-and-the-machine-rock-vmas-with-dog-days/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed:+Spinner+(Spinner.com)
The executive producer of the 2010 VMAs, Dave Sirulnick, gave Florence and the Machine high praise as he described their upcoming performance as, "beautiful, breathtakingly done and otherworldly." The song, "Dog Days are Over" has appeared on television a few times, including in the commercial for Eat Pray Love.http://www.mtv.com/news/articles/1647577/20100910/florence_and_the_machine.jhtml
Florence and the Machine performed their hit, "Dog Days are Over," with wild spectacles that had the crowd on its feet. It began with soft singing but turned into jump-up-and-down dancing. Others performed at the 2010 VMAs including Justin Bieber, Kanye West, and Taylor Swift.http://latimesblogs.latimes.com/music_blog/2010/09/mtv-vmas-grading-the-performances-as-they-happen.html
Florence and the Machine Background
Florence Welch, the lead singer of the group, grew up in London, England. Early inspirations for the Brit include the Rolling Stones, Nina Simone, and Dusty Springfield. She began her own career by singing at local pubs, clubs, and in her own home and soon branched out to the studio. The "Machine" part of the group fluctuates regularly--it could be just Florence with a drum kit or encompass an entire squad of people.http://florenceandthemachine.net/biography/1-2
