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- Eva Mendes is a Cuban-American actress
- Starred in Training Day with Denzel Washington
- Born: March 4, 1974
- Calvin Klein founded in 1968
- Origin: New York City
- First face of CK: Brooke Shields
- Previous Calvin Klein underwear models include Mark Wahlberg and Hilary Swank
- Underwear collection is called Seductive comfort
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Eva Mendes is the new face of Calvin Klein underwear, as well as their new fragrance, Secret Obsession. Ads for the new fragrance have been banned in the U.S. for depicting what appears to be a naked Mendes.
The Calvin Klein label has pushed the limits of sexuality to sell their products, from jeans to fragrances. In 1980, Klein featured a 15 year old Brooke Shields with the slogan, "Nothing comes between me and my Calvins." A decade later, the label continued more striking campaigns with large billboards featuring half-naked male models only in white briefs and employed the waif-like model Kate Moss to pose partially nude to give the sense of "grungy youth."Media Awareness: Calvin Klein: A Case Study
During the early 1990s, an advertising campaign using various models around the age of fifteen were used against the backdrop of a wood paneled wall, which was said to mimic a 1960s pornography set. The label insisted that the set was not meant to look like a pornographic location but merely to "convey the idea that glamour can be found in the most ordinary settings."Media Awareness: Calvin Klein: A Case Study
In 1999, Klein launched a campaign for a children's underwear line that depicted two small boys only in their underwear. The ads appeared in Times Square and 24 hours later were removed. Critics believed that the photos sexualized children.Media Awareness: Calvin Klein: A Case Study
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Controversial Ads With Mendes
Television ads for the Calvin Klein fragrance, Secret Obsession, have sparked some controversy after American networks have refused to air the commercials of an all-nude Eva Mendes. According to reports, Calvin Klein plans to create a "less-provocative" version of the commercial, but plans to continue the print and web ad campaign as planned.WWD Media: Calvin Klein's Latest Controversy (August 4, 2008) -
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Eva Mendes Calvin Klein Banned Commercial
- LiveLeak: Banned: Nude Eva Mendes in 'Obsession' Ad (Time 0:30)
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Eva Mendes Calvin Klein Questions
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Should I remove the Calvin Klein label from my jacket? 5 AnswersIf I'm not misunderstanding, you are referring to the narrow strip of cloth above the wrist that has the brand name, possibly the size, the material the coat is... read more -
What race is Eva Mendes? 3 AnswersEva Mendes is Hispanic. Both of Eva Mendes parents came from Cuba. Information obtain from http://en.wikipedia.org/wiki/Eva_Mendes ----quote---- Eva Mendes ... read more -
Banned Calvin Klein Orgy Ad. Does anyone have the video and what do you think? 3 AnswersYou can watch the banned Calvin Klein ad here: http://www.buzzfeed.com/peggy/banned-calvin-klein-commercialBut be warned, it's definitely Not Safe For Work! read more -
electronic arts wants to recover my xbox live gamertag, to trace a problem with their xbox 360 dragon age origins game. does microsoft recom 1 AnswerThis smells like a phishing scam to me! In case you are not familiar, a phishing scam involves the scammer sending you a message claiming to be from a legitimat... read more
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On Twitter powered by Twitter
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So Eva Mendes wanna be the new face of Calvin Klein Jeans I see
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just saw Eva Mendes in a Calvin Klein Jeans ad...just added another 30 min to treadmill time...*huff* *puff*
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@Perry_MG Do you like the Calvin Klein ads w/ Eva Mendes&hot random model guy? Sexsi !
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RT @LisaEClips: And I think Lisa Edelstein & Calvin Klein would be an awesome deal too!!!! Instead of Eva Mendes! http://bit.ly/ddEJAs #Cuddy5to9
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RT @LisaEClips: And I think Lisa Edelstein & Calvin Klein would be an awesome deal too!!!! Instead of Eva Mendes! http://bit.ly/ddEJAs #Cuddy5to9
view more tweets...
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