Meet Author Erik Qualman
Erik Qualman is the author of Socialnomics: How Social Media Transforms the Way We Live and Do Business and the founder of the Socialnomics website. Socialnomics made Amazon.com's #1 Best Selling list for the United States, United Kingdom, Canada and Germany. It has been translated into Chinese, Portugese, German, Korean and Japanese.Erik also speaks internationally about his book. As a result, he has been featured in such outlets as BusinessWeek, The New York Times, The Wall Street Journal, Mashable, USA Today, Financial Times, Forbes, Fortune, CBS Nightly News and The Huffington Post.
Ask Erik Anything
In the video below, Erik Qualman answers questions from Reddit users as part of a series where you can ask various authors anything and everything:
Author Series Playlist
Check out the questions Reddit users asked below to more easily navigate through the first "Ask Erik Qualman Anything" session:
What is Socialnomics about?- Why did you write Socialnomics?
- How did you get involved in social media and economics?
- What do you mean when you write "it's a people-driven economy"?
- Why is social media important?
- What are your top three tips for growing a business through social media?
- What are mistakes to avoid when using social media for business promotion?
- Besides Twitter and Facebook, what other social media sites should a business be involved in?
- What's the best way to gain followers via social media?
- What is "socialommerce" and how does it affect businesses?
- What do you like to speak about at corporate events?
- Are there any personal security issues to take into account when promoting via social media sites?
- What's the best piece of advice for a small business looking to build an effective social media presence from scratch?
- How can someone balance their personal and professional lives on Facebook, Twitter and other social media sites?
- How do you feel about the constant development of social networks? Will it eventually be so flooded that it defeats the purpose of having them at all?
- How do you feel about companies using social media presence and outlets such as Facebook and Klout to base their hiring decisions?
- In the marketing field, are there any businesses with products or services geared toward middle-aged or older consumers doing social media?
- What do you see for the future of social media?
- Who are your career role models?
- What are you working on next?
Additional Information
Erik Qualman is considered a top expert in social media. He is an MBA professor at the Hult International Business School and has lent his social media abilities to help the following companies grow in recent years: Cadillac, EarthLink, EF Education, Yahoo, Travelzoo and AT&T.Erik has spoken about social media and business along with such names as Alan Mulally (Ford CEO), Lee Scott (Walmart CEO/Chairman), Jose Socrates (Prime Minister of Portugal), Olli-Pekka Kallasvuo (Nokia CEO), Julie Andrews, Al Gore, Tony Hawk and Sarah Palin among others.
References
