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• "Free Doritos" was one of the five finalist ads in the Doritos "Crash the Super Bowl" contest that Doritos sponsors to find the best consumer-produced ad. It won the contest and was aired on Super Bowl Sunday, February 1, 2009.

  The "Free Doritos" ad, submitted by Joe Herbert of Batesville, Indiana, asks if free Doritos will be available to office employees?WDEF: A Super Bowl Ad A Day (January 26, 2009)

• Fast Facts

  1. The Super Bowl aired February 1, 2009
  2. Network: NBC
  3. Humorous ads were submitted from across the U.S.
  4. One finalist is to be chosen by online voting
  5. The winning ad will receive 1 million dollars if it makes #1 in the USA TODAY Super Bowl Ad Meter
  6. The "Free Doritos" ad was submitted by Joe Herbert
  7. Created by brothers Joe and Dave Herbert
  8. The brother's ad made it to the top five in 2007, they are the only repeat finalists
  9. Co-workers were portrayed by Steve Booth, David Hyden and Tyrone Hawkins
  10. The ad was shot in the Batesville YMCA

• "Free Doritos" Overview

  Two co-workers were discussing the globe that one of them was holding. His friend said it was a snow globe, but the co-worker said it was his crystal ball. He asked the crystal ball if there were going to be free Doritos at the office that day, and then throws it and breaks the glass on a vending machine filled with Doritos. His friend is impressed by the results and asked the crystal ball if he was finally going to get his big promotion. He turns and throws the ball into an executive's private area. Meanwhile his friend, while munching on his free Doritos, points out that there will not be a promotion in his future.

• Other Finalists

  • The Chase
  • Power of the Crunch
  • New Flavor Pitch
  • Too Delicious

  
  

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