Doritos' Adam and Eve advertisement ("ad" for short) features Garden of Eden setting, with a near-naked Adam and Eve. A snake makes a noise at Eve, then she grabs the apple and takes a bite. She offers Adam a bite but he declines, saying "Nah, I'm good" and revealing a pack of nacho-flavored Doritos. The ad was created by Steven Schuster as part of the Doritos and PepsiCo's Crash the Super Bowl Challenge.

The ad was chosen from more than 5,600 submissions to be one of the ten finalists for the award.http://money.msn.com/business-news/article.aspx?feed=PR&date=20110103&id=12555964 It was one of five Doritos ads chosen. The other three ads focused on PepsiCo products. Three ads from each product will air during the game.http://www.crashthesuperbowl.com/ If one of the ads tops USA Today's ad meter, the creator will take home $5 million.