Diesel Clothing

Diesel is a designer clothing line based out of Italy that specializes in jeans. Founded in 1978, the company also offers a full line of apparel including watches, perfume, and shoes.

Controversial Ads

Popular for their sexy ad campaigns and political controversy, Diesel has been known to incorporate topless models, sexual situations, and nods to Global Warming while still marketing their clothing. In their 2007 campaign titled "Global Warming Ready", the company depicted models in cities such as Paris after the effects of extreme global warming.

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