Desi is a term to indicate a type person of South Asian heritage with ancestry from India, Pakistan, Maledives, Bangladesh and Sri Lanka and other areas in South Asia. To Nepalese people, the word Desi refers to all people of greater India, which have been part of the British Commonwealth. Literally, Des means Country in many Indian countries. A second reference for Desi is to regional folk dance and music elements, meant as pure entertainment for common people. "desi karanas" is the classical Indian dance and music and other arts. The term "Desi" is widely used used among American-Indians as reference to sexy Indian women.

DesiRupa.com has capitalized on the sexual meaning of the word "Desi" as it's a commercial website which features nude videos of Indian housewife women. The site promises full length videos of professional and amateur models all for the price of $2.97 a month. The website does feature a preview area where you can decided whether or not you wish to spend the $2.97 for the full content.

The website was registered from GoDaddy.com on January 12, 2009 by a sir Veluswamy Guptal from Bangalore, India according to the whois domain tools. Gupta is also the administrative and technical contact of the website.http://whois.domaintools.com/desirupa.com