One of the Bud Light Super Bowl XLIII commercial features a corporate bean counter who proposes they stop serving Bud Light at meetings to save money.
Since 1989, Anheuser-Busch InBev has been a Super Bowl stable and the Bud Light Bean Counter is just one of several commercials planned for the 2009 Super Bowl. In fact, the adult beverage company reportedly purchased four and one half minutes of ad time at approximately $2 million per 30-second spot. WSJ: Bud to Strike Note of Pragmatism (January 16, 2009)
Quotes
- "Anheuser-Busch delivers a nine-pack of ads, including several starring the famed Budweiser Clydesdales, and they're reportedly more uplifting than comical to reflect the cultural climate. NBC's Conan O'Brien who's almost as famous as the horses stars in a Bud Light commercial, donating his salary to the Fresh Air Fund."—Daily CometDaily Comet: Who Needs the Game (January 27, 2009
Bud Light Bean Counter Super Bowl Ad 2009
- Hulu Video: Bud Light Office Meeting Bean Counter Super Bowl Ad (Time: 0:30)
Mahalo Answers: What do you think of the bud light bean counter super bowl ad?
References
Fast Facts
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Super Bowl XLIII airs
February 1, 2009 at 6 p.m. ET/ 3 p.m. PT
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The 30-second Bud Light Bean Counter commercial is scheduled to air during the 1st quarterUSA Today: The Roster of Super Bowl Ads (January 30, 2009)
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Game will be played at Raymond James Stadium in Tampa, Florida
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Approximately 100 million viewers are expected watch the 2009 Super BowlVariety: Super Bowl Push (January 8, 2009)
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Conan O'Brien, from Late Night with Conan O'Brien is featured in one of the Bud Super Bowl Ads
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Several Budweiser ads will star the iconic ClydesdalesWSJ: Bud to Strike Note of Pragmatism (January 16, 2009)
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Each individual 30 second commercial spot cost other advertisers an estimated $3 millionVariety: Super Bowl Push (January 8, 2009)
