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• A high speed ride on Saturn is the theme of the second Super Bowl XLIII Bridgestone commercial. At a reported $3 million for 30 seconds, Bridgestone purchased two slots of airtime. In "Titan", two space travelers zoom around Saturn's moon in a moon buggy with their radio blasting music.

• Fast Facts

  1. Aired February 1, 2009
  2. Network: NBC
  3. Brand: Bridgestone
  4. Length: 30 seconds
  5. Starred two space travelers
  6. Bridgestone purchased two spots
  7. Other entitled "Potato Head"
  8. $3.0 million per 30 seconds

• Halftime Show

  Aside from the two spots that aired during the game, Bridgestone also sponsored the halftime show with Bruce Springsteen. Springsteen performed for twelve minutes along with the E Street Band and 2,000 fans. Various other sponsors provided funding for the massive halftime performance for Super Bowl XLIII.

  
  

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