A popular viral video on YouTube supposedly shows a ball girl at a Fresno Grizzlies minor league baseball game make a spectacular leaping catch. The video was created for Gatorade and the leaping catch was made with the use of cables.
Viral Video Marketing
The aim of a viral video campaign is to create a video that does not appear to be an advertisement, but surreptitiously draws attention to the products of the company creating the video. In the Gatorade video, a bottle of the sports drink can be seen next to the ball girl after she returns to her seat.
Ball Girl Video Blogs and Commentaries
- Google Blog Search: Ball Girl Video