The 2011 Audi Super Bowl spot is a full 60 seconds in length and features saxophone player Kenny G in a humorous role.  He works in an overly luxurious jail as a riot suppressor, and uses his saxophone playing skills to calm inmates when they get too worked up.

The jail is significantly more luxurious than any real life prison and features gold bars, ornate place settings in the meal hall and other over the top appointments.  Prisoners are even allegedly fed caviar.http://www.autosnews.org/marketingadvertising/video-audi-super-bowl-ad-facilities-kenny-g-as-jail-supervisor/

The teaser shows a scene from the luxury prison riots of 2005 to 2010 making a satirical jab at the lives of wealthy and elderly prisoners becoming upset about the "strict rules" of the compound. Inmates clink glasses and pound china when an inmates imported cigar is taken away by a guard. Musician Kenny G is the "head of riot supression" at the prison, who plays some of his softer melodies to calm the unruly prisoners. In this alternate universe, Kenny G only records albums 

Highlight is hearing Kenny G say, "Kenny G don't take no bribes." 

This Audi Super Bowl XLV ad is a teaser showing an aristocrat jail break, with inmates in cells furnished with plush furniture and performing hobbies such as putting a ship in a bottle. Two inmates break out suddenly and steal a stuffed dodo bird on the way out.  

The 2011 Audi Super Bowl commercial continues Audi's multi-year criticism of old world luxury, which began in 2008 with a parody of the movie The Godfather.  In the 60 second spot that aired on February 6, 2011, Grammy-winning saxophone player Kenny G is shown playing a riot suppressor for a remarkably luxurious jail.  Teaser videos for the commercial were released ahead of the Super Bowl, one of which featured Kenny G talking about his saxophone playing role in the prison.http://www.autosnews.org/marketingadvertising/video-audi-super-bowl-ad-facilities-kenny-g-as-jail-supervisor/

In 2008, Audi returned to the Super Bowl after a twenty year absence with their Godfather ad. Audi's 2009 Super Bowl advertisement, entitled "Chase," featured actor Jason Statham and the new Audi Supercharged A6. For 2010, Audi's Green Police commercials were featured.http://luxvelocity.typepad.com/luxvelocity/2009/01/audis-new-superbowl-ad-to-feature-jason-statham-and-audi-supercharged-a6.html

Super Bowl ads have not even shown and Audi received criticism over their 2010 Super Bowl ad. The possible connection some individuals saw between Audi's Green Police and the Ordnungspolizei, uniformed regular German police force during the Nazi rule, caused Audi to release a statement about the matter emphasizing that their "green" reference was purely environmental.http://green.autoblog.com/2010/02/01/audi-responds-to-green-police-critisicms-over-super-bowl-ad/

• Audi offered the following description of their 2009 commercial spot:
• "Inspired by iconic Hollywood chase scenes, actor Jason Statham, known for his action-packed roles in the “Transporter” series, “Snatch” and “The Bank Job,” rushes from decade to decade to avoid capture, trying to find a vehicle to aid his getaway. He finds that several other luxury vehicles fail to get the job done. That is, until he finds the supercharged Audi A6, the company’s redesigned, mid-sized luxury sedan. This ad will mark Jason Statham’s first time doing a Super Bowl commercial."Luxvelocity: Super Bowl Ad to Feature Jason Statham

In 2008, Audi aired their first Super Bowl ad since 1991. Featuring the German automaker's luxury R8 model, the ad was inspired by the Oscar-winning film The Godfather. Audi told the press that it paid Paramount Pictures a licensing fee between $500,000 and $1.5 million for use of the film's imagery.USA Today: Audi's Super Bowl Ad Oozes Drama