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3 years, 3 months ago about Coffee Bean and Tea Leaf

Who is the CEO of Coffee Bean & Tea Leaf?
And is there a CEO of Coffee Bean & Tea Leaf for Malaysia?

Or for the whole of the Coffee Bean & Tea Leaf franchise have only one CEO which is the main CEO?
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cbaddicted | 1 year, 10 months ago
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Sunny Sassoon is the owner of CB. CB is privately owned and the only branches that he may not own directly are the international franchises. Example Malaysia - if the stores there are all franchised, then that franchisee will have its own CEO. Like McDonalds, a lot of McDonalds are franchised stores and if a franchisee owns 30 stores, the mother company should have its own set of Executive Management groups...

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drmatt | 3 years, 3 months ago
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Sunny Sassoon
Executive Chairman of the Management Board

Sunny Sassoon assumed the position of Chief Executive Officer at International Coffee & Tea, LLC on December 19, 1998. Mr. Sassoon participated in the development of the company's strategic and growth plan, which took it from about 30 stores in 1998 to over 600 stores in 2007. Beginning in 2008, Mr. Sassoon continues to participate in the development of the company's strategic plan and serves as Executive Chairman.

It doesn't look like there is a separate CEO for Malaysia.

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