Which will be better Gilt City or Groupon?
Will Gilt City be able to overtake Groupon in this "deals" market?
What are the best parts of each service? What are the drawbacks of each service?
Read about "Gilt" and "Gilt City"
TechCrunch | Gilt Launches Groupon Competitor ‘Gilt City’ In NYC
Groupon: Collective Buying Power
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M$3 Answers
From Alexa, Groupon is better than Gilt.com, even much better than Gilt City.
http://www.alexa.com/siteinfo/groupon.com#
You need to put in Gilt City or Gilt to compare.
http://newyork.gilt.com/
http://www.gilt.com/
2. Scope
Gilt City is only available for New York now.
Groupon covers more cities.
3. Referral benefit
Groupon has referral benefit: refer friend, get $10.
Gilt membership is by invitation only. Gilt City membership is by "request membership".
Groupon members may grow at faster rate, maybe even exponentially.
4. Image and scope
Gilt has the image of "high end" discount whereas Groupon is "anything".
Groupon's scope is larger.
On Gilt City, I can't even see the deals if I'm not a member. It's still a very "exclusive" website, not like Groupon.
Other competitors:
Both Groupon and Gilt City may have to be careful of this competitor Yipit (and at least 3 other companies using the same strategy).. See below..
Most Groupon competitors/clones try to compete by either having a niche (do better in cities less covered by Groupon) or by trying to get more and better deals.
Yipit uses a different method.
In Yipit’s own words:
http://yipit.com/about/
“Yipit aggregates and recommends local daily deals
Your city's top restaurants, bars, spas and shops are offering ridiculous deals on services like Groupon, LivingSocial, Scoop St, BuyWithMe, HomeRun (and about 60 others). We organize all these deals, then recommend the best ones based on your preferences.”
In this insightful
Techcrunch article, it is claimed that Yipit aggregates 66 of these Groupon-like US sites..
Yipit is (free) riding on successes of these Groupon-like sites (including Groupon).
I would guess it is cheaper to operate by aggregating instead of getting deals itself..
Yipit funding: 250k,
Groupon funding: 171M.
In another article, it is claimed that there are others that have same business model of Yipit (aggregating deals):
LocalOfferLounge
DailyFlock
8coupons
This Europe Techcrunch article pretty much summarize the strategy: If you can’t beat them, aggregate them. :-)
I don't know that there are that many Groupon-like, deal sites in US.
There are at least 66 of them, haven't counted those that are not aggregated by Yipit yet.
websites mentioned in texts.
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M$
The drawback with both is that they only offer deals for places in specific cities which is not helpful for people who do not live in or near any of these cities.
I would like to see them expand outward and to offer online deals too.
I see all of these sites and offers as followers of the highly successful WOOT.
You can leave an optional "tip" with Mahalo's virtual currency, Mahalo Dollars. If you are asking a difficult question that might require some research, or if you'd like a wide variety of feedback, a higher tip often leads to more answers to your question.
M$
You can leave an optional "tip" with Mahalo's virtual currency, Mahalo Dollars. If you are asking a difficult question that might require some research, or if you'd like a wide variety of feedback, a higher tip often leads to more answers to your question.
M$
