When and why have begun to celebrate National Wear Red Day?
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You may have previously seen the "red dress" pins that go along with this awareness campaign, which has been fairly successful so far:
A 2005 survey from the American Heart Association shows that more women are getting the message that heart disease is the #1 killer of women. According to the survey, 55 percent of American women know that heart disease is their leading killer, up from 34 percent in 2000.
Of course, awareness is only the beginning. The ultimate goal is to make women more aware of their own heart disease risk, and to encourage them to modify their own risk factors:
The Heart Truth is that women don't take their risk of heart disease seriously--or personally. Women often fail to make the connection between risk factors, such as high blood pressure and high cholesterol, and their own chance of developing heart disease.
National Wear Red Day promotes the symbol and provides an opportunity for everyone to unite in this life-saving awareness movement.
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http://en.wikipedia.org/wiki/Wear_red_day
"The Heart Truth—is a national awareness campaign for women about heart disease sponsored by the National Heart, Lung, and Blood Institute, part of the National Institutes of Health, U.S. Department of Health and Human Services. Designed to warn women of their #1 health threat, The Heart Truth created and introduced the Red Dress as the national symbol for women and heart disease awareness in 2002 to deliver an urgent wakeup call to American women. The Red Dress reminds women of the need to protect their heart health, and inspires them to take action. National Wear Red Day provides an opportunity for everyone to unite in the national movement to raise awareness of the #1 killer of American women--heart disease--by showing off a favorite red dress, shirt, or tie, or the Red Dress Pin."
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