What's the best source for an online "crash course" about SEO?
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M$6 Answers
Download Google's Search Engine Optimization Starter Guide here:
http://www.google.com/support/webmasters/bin/answer.py?hl=en&answer=35291
You can also find another great intro to SEO on a site called www.seomoz.org:
http://www.seomoz.org/article/beginners-guide-to-search-engine-optimization
I highly recommend you join SeoMoz and read the posts there. It's a great place to start to learn SEO gradually.
My own experience.
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M$There are also several blogs you should keep track of for new ideas and search engine news. These include http://dailyseotip.com, http://searchengineland.com, http://searchenginewatch.com, and of course http://www.seomoz.org/blog. You could also check out Google's blog managed by Matt Cutts at http://www.dullest.com/blog/.
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M$
1. http://www.webconfs.com/seo-tutorial/introduction-to-seo.php
2. http://www.webconfs.com/seo-tutorial/
You can leave an optional "tip" with Mahalo's virtual currency, Mahalo Dollars. If you are asking a difficult question that might require some research, or if you'd like a wide variety of feedback, a higher tip often leads to more answers to your question.
M$You can leave an optional "tip" with Mahalo's virtual currency, Mahalo Dollars. If you are asking a difficult question that might require some research, or if you'd like a wide variety of feedback, a higher tip often leads to more answers to your question.
M$Use IMG ALT and TITLE tags to describe images.
Use Page Titles
Use meta keywords
Use meta descriptions
Use keyword-rich texts
Use internal linkings
Use keyword-rich anchor texts
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M$Google offers their SEO package so that you can do the optimization yourself, but it is really the content of your pages and using the correct HTML markup that gets you noticed. (Google explicitly states that certain "SEO" practices can get you banned from their engine. One thing in particular that may make your site show up lower in the search list is using invisible text. Google considers that to be a "deceptive practice," along with link farms, but both of those have been used by "SEO experts" in the past.)
If you follow XHTML standards, you will have a better chance at climbing to the top of search results. If you get a good XHTML editor that will point out any missing or incorrectly formated XHTML, than you will have an easier time making things better. There is a free version of Microsoft's Visual Web Developer Express that should work for you. http://www.microsoft.com/express/vwd/
By following the XHTML standards, such as always using an alt tag for
Also, don't forget to actually submit your site to the search engines.
One site that I used the most for starting to learn various web technologies, including XHTML, is w3schools.com.
self (web developer), w3schools.com
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M$
The above stated is far from true. Good XHTML is definitely an important aspect to helping your website show up - as is good content. However, SEO is not a scam.
There are many small companies and individuals out there who think SEO can be learned overnight and usually implement ideas refered to as "black hat." This is the scam described above. Black hat SEO includes invisible text, stuffed meta tags, spamming through emails, irrelevant landing pages, full of copied content, etc. These methods are outdated and all are recognized by current search engines.
Advertisers who take SEO seriously now focus on building quality linking structures between relevant websites, internal linking structures between your web pages, business listings, social networking, profiles, and monitoring, keyword research and development, and much much more.
SEO is definitely worth the time to research and learn to implement on your website or in your business. Well-written XHTML in Microsoft (or Dreamweaver), CSS based layouts, and content will not put your website at the top of the results - I am afraid to say.
