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A cover letter should begin with a salutation. If at all possible, you should obtain the name of the hiring manager and address your cover letter directly to him/her. Then you should specify that you are requesting consideration for a specific position. Be sure to make it clear which position you want, because many large companies fill multiple jobs at once.
You can leave an optional "tip" with Mahalo's virtual currency, Mahalo Dollars. If you are asking a difficult question that might require some research, or if you'd like a wide variety of feedback, a higher tip often leads to more answers to your question.
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