I think you have the answer in your question. Give it to them free! Like many authors and their first publications and those producing new products, sometimes you have to give your product away for consumers to recognize its quality. This is how many infomercials work. Essentially it costs so little to actually produce the product that the small price they charge, plus shipping and handling will cover production costs and generate some income. Later they generate a buzz around the product and raise the price. Look at the "Shamwow" for example. It's just a piece of 100% rayon, nothing fancy. They used to hand those things out at county fairs, the state fair and any other venue. Those people would take them home, use them and then tell their friends, family and neighbors. Those people would then make an actual purchase based on the recommendation.

Try and find some public venues where you can demonstrate your product and give these items to people for free. You could have drawing contests, Pictionary games, etc. showing the versatility and quality of the product. Winners take one for free! Make sure the people you are giving them to will be using them in a highly visible way. Here's some ideas where you might want your product to be hanging:

* Schools
* Large Offices
* Restaurants/Coffee Shops
* Cafeterias
* Media companies (storyboards, story ideas, etc.)

If you know people that work in these areas, give them one! Make sure you provide some form of handout or flyer that will tell future buyers where to get one.

Good Luck!

Put Whitey board videos on as many streaming video sites as possible.

Demonstrate the Whitey board in libraries.

There are many ways to Market WhiteyBoard To A Mass Audience For Free, one of them is to give your target market a taste of the product you are selling. Furthermore, embed your business logo to the product to create product name recall of WhiteyBoard.

For 101 ways to market your WhiteyBoard, kindly visit the link below:

http://www.docstoc.com/docs/14083469/101-Ways-to-Market-Your-Business/

1. Hire a topnotch SEO or PR firm.

2. Advertise on Google.

3. Sell on Amazon and eBay.

4. Post on social networking and forum sites.

5. Hire an army of freelance internet marketers with social networking marketing experience.

6. Contact the top office supply companies like Staples, Office Depot, OfficeMax, 3M, and etc.

7. Try selling to Sam's Club, Costco, Target, Walmart, and other supermarkets and warehouse clubs.

8. Do the same with Borders, Barnes and Noble, and other bookstores.

9. Try your luck with the Department of Education.

10. Translate, repeat all steps for the next best country you want to sell in. Find equivalent distributors.