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1 year, 4 months ago via ask.inc.com

What business books do you plan to read in 2011?

And why have you decided to put them on your reading list? Which reviews are helpful, or do you trust word-of-mouth more?
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ncgomes | 1 year, 4 months ago
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In 2010, my last recomendation:
> REWORK by 37signals

For 2011:
> Brains on Fire by Robbin Phillips, Greg Cordell, Geno Church, Spike Jones
> Getting Real by 37Signals (I need a refresh)

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naomireiter | 1 year, 4 months ago
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Read this at the end of 2010 and highly recommend it: "Attention! This Book Will Make You Money: How to Use Attention-Getting Online Marketing to Increase Your Revenue" by Jim Kukral http://bit.ly/g5MXJQ

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NikkiK | 1 year, 4 months ago
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The Tipping Point by Malcolm Gladwell was recommended by my friends at the Independent School of Winchester (www.iswva.org).

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Derek Durkin | 1 year ago
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True North by Bill George is a book about various leadership techniques of successful leaders. The techniques are shown through individual stories of the leaders, making it an enjoyable read.

I'm currently reading Little Bets by Peter Sims. This book gives many examples of successful entrepreneurs and companies that have used little bets to create success rather than putting everything in the basket of one giant bet.

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