1)
Do you have a social networking strategy for your company?

If not, that's the place to start.

If you need help forming a social networking strategy, often different people are best at forming a strategy and completing the work. However, if you're at all tech savvy (or under 35 with some free time), you may be better prepared to form a social networking strategy for your company than anyone else. After all, who knows your business better than you do?

2)
After you have a strategy, I recommend that you take care of managing it for at least a couple of weeks. It is a lot of work and sometimes even feels like a waste of time in contrast to other tasks. However, if you know what it takes to execute your strategy, you'll be better much better prepared to hire someone. You'll know exactly what to expect, what a "good job" is and importantly, how much the tasks are worth to you in contrast of time based labor.

3)
To answer the core of your question, "where to find someone"....

I would look to the networks themselves. Remember that social networking is about communication. Communication (in any form) starts by listening. So, listen to what social marketers are saying and what they're doing. When you find a few that you like, reach out to them and ask for their assistance.

While it's possible to obtain exceptionally cheap outsourced labor to complete a list of tasks like updating all of your social network accounts, you really need someone who can represent your company and who can think for themselves to push your brand and business online. You'll also be surprised at how inexpensive hiring a "social media expert" can be.

4)
Last, reward based on performance. If you've taken my advice than you have a clear strategy and know what is required. Rewards don't have to be monetary and in today's online world, just saying "great job reaching 2000 followers I appreciate your work" can go a long way.

Money however is what makes the world go around (or so I've heard). So if possible, define real goals. If you have a tangible product that you can track and reach a certain number of referrals from the social networks, it would be very motivating for your social network manager to receive (even a little) bonus in addition to some kudos.

0)
I hope that this helps you to expand your business on the social networks and helps you to quickly get results from them.

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