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recreate recreate
 
March 31, 2009 10:42 PM

Does anyone know the gender percentage of book buyers on Amazon?

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philipy philipy
 
 April 01, 2009 01:25 AM | view on twitter
According to Quantcast, 52% of visitors to amazon.com are female.

Whether that applies to book buying specifically is something probably only Amazon knows, and it seems they're not telling, as there is no data that I could find for that.

http://www.quantcast.com/amazon.com


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Voted as best: gabby7
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sysaaron sysaaron
 
April 01, 2009 12:54 AM | view on twitter
Not sure if this is for everything on amazon.com which is a lot but the numbers are:

55% - Men
49% - Women

Also the online book sales for women are 64% vs. 59% for men.

Hope this helps.
Source(s):
http://www.ecommerce-guide.com/news/trends/article.php/346411


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philipy philipy
 
April 01, 2009 01:05 AM
Report dated April 24th, 2000!

There are a lot more women online now than in those days. :)

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