This one has already been proclaimed a joke, but when it was posted I have a feeling there was a collective 'WHAT THE F***!' heard round the US.

http://www.lostfanz.com/profiles/blogs/sad-news-lost-cancelled
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Digg headlines greeted me this morning with "Breaking: Warner Brothers Acquires the Pirate Bay. torrentfreak.com — After years of hostility, lawsuits, police raids and heated invective between the two groups, the Pirate Bay has today announced they have settled their differences with US media conglomerate Warner Bros. The largest BitTorrent tracker sold out to Hollywood and the two have agreed a deal.
That got a "WHAT??" until I realized what day it was!
Source(s):
http://digg.com/tech_news/BREAKING_Warner_Bros_Acquires_The_Pirate_Bay?OTC-...

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My favorite was the Google CADIE ploy. Very creative and scientific. They even gave it its own website. Genius.
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Here's a prank for all fans of the game Super Smash Bros. Brawl (which I am):

http://wii.ign.com/articles/968/968477p1.html

It says that Nintendo is announcing a new Wii channel, Wii Expand, and you will be able to download more content for your existing Wii games. It even has a video illustrating how, in the new expanded version of Super Smash Bros. Brawl, the characters actually spout blood when they are attacked.

Interestingly a similar prank was pulled last year:

http://www.rotpod.net/rotpod/?p=1401

This one is much less believable as it tells us that we can download "one billion" new characters and "ten gajillion" new battle stages in Brawl, and in Zelda: Twilight Princess we can "defeat every boss by distracting them with cute kittens".
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Google's new Autopilot email service is pretty good. Much of the humor is in the explanation of how the service works and the examples they give. Wish they had done a video to go with it.
Source(s):
http://mail.google.com/mail/help/autopilot/index.html

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Here is an article about some of the various aprils fools jokes done today... there is one on there about Twitter http://edition.cnn.com/2009/US/04/01/april.fools.pranks/?iref=mpstoryview

Here is another awesome article about some of the various pranks pulled todya and this one has pictures!!! http://news.cnet.com/8301-17939_109-10209215-2.html

and on a side note...this is a list of the top 100 april fools pranks of all times... http://www.museumofhoaxes.com/hoax/aprilfool/
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Consolidating its position at the cutting edge of new media technology, the Guardian today announces that it will become the first newspaper in the world to be published exclusively via Twitter.

A mammoth project is also under way to rewrite the whole of the newspaper's archive, stretching back to 1821, in the form of tweets. Major stories already completed include "1832 Reform Act gives voting rights to one in five adult males yay!!!"; "OMG Hitler invades Poland, allies declare war see tinyurl.com/b5x6e for more"; and "JFK assassin8d @ Dallas, def. heard second gunshot from grassy knoll WTF?"

Sceptics have expressed concerns that 140 characters may be insufficient to capture the full breadth of meaningful human activity, but social media experts say the spread of Twitter encourages brevity, and that it ought to be possible to convey the gist of any message in a tweet.

For example, Martin Luther King's legendary 1963 speech on the steps of the Lincoln memorial appears in the Guardian's Twitterised archive as "I have a dream that my four little children will one day live in a nation where they will not be judged by the colour of their skin but by", eliminating the waffle and bluster of the original.
Source(s):
http://www.guardian.co.uk/media/2009/apr/01/guardian-twitter-media-technolo...

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I was heartbroken that this was not an actual product:

http://www.thinkgeek.com/stuff/41/unicorn-chaser.html

The product video made me actually spew coffee.
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How about Blizzard's PvP Dance Battle system on World of Warcraft? I totally LOL'd. I wish it was for real.
http://www.worldofwarcraft.com/pvp/dance/index.xml
http://www.youtube.com/watch?v=pX9Bs2zDSw8
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